How to realize your full potential in your life, work, and relationships
(Without getting touchy-feely, wasting time “trying to figure it all out” or blindly guessing)

Do you want to:

  • Understand why you do the things you do?
  • Possess the ability to control your behavior in any way you choose and under any circumstances?
  • Discover what you desire, more than anything else, from your life? What you want it all to add up to in the end?
  • See what gives you the greatest chance to succeed in your work and career?
  • Know exactly what you need – or what the people you care most about need -– from your relationships to feel accepted, understood, and fulfilled?
  • Learn exactly what gives you energy and what drains it?

In other words, do you want to get everything out of your life, and work, and relationships that is possible for you?

Of course you do, but there’s a problem …

Can these things really be known? And even if they could, doesn’t it take years of experience, or self-discovery, or even therapy to find the answers to such big questions?

Well, we are going to make a big, bold promise here – it is possible, and you can do it in a matter of minutes.

Introducing MotivationFinder™

We’d like to introduce you to MotivationFinder™, a scientifically validated assessment that helps you discover exactly what you need to find success and satisfaction, and how to give yourself the best chance of achieving both.

How? Through the proven science of self-motivation. By discovering and learning to leverage the power of your internal motivational structure, your current life satisfaction levels, and your personal goal dynamics.

Here’s what MotivationFinder™ can do for you today…

Discover why you get out of bed each morning (literally)

Motivation provides the energy for action, and your personal motives are the reason you do the things you do. See what you need to jump out of bed each morning.

Reveal hidden potential

Your motives are hidden sources of energy, waiting to be tapped into and released. When you know your personal motives, you unlock your potential.

Make sure your life and work are adding up to what success truly means for YOU

Motives are the WHY behind your actions and reveal what you want most from life and work. They are your individual definition of success.

Harness the power of your motives to achieve insane goals

Get pulled towards your goals rather than having to push and force your way forward.

Beat procrastination without will-power or discipline

Appeal to your strongest motives to turn work into joyful, flow activity .

Uncover your hidden and costly self-sabotaging behaviors

See your conflicted and dominated motives and your primary and dormant desires to uncover hidden behaviors that might be sabotaging your success.

Improve your relationships

When you know your motives, you can see exactly what you need from a relationship to be happy and fulfilled. This means you can ask for what you need. You can also give a loved-one or friend what they need when you know their motives.

How the Assessment Works

MotivationFinder™ begins with a simple assessment that takes 15 to 25 minutes to complete.

This assessment measures 59 dimensions that reveal your:

  • Complete internal Motivational Structure – Exactly what intrinsically motivates you across 18 motives and 36 desires.
    • Achievement (Acceptance/Growth)
    • Affiliation (Solitude/Community)
    • Altruism (Self-Orientation/Selflessness)
    • Competition (Co-Operation/Winning)
    • Contact (Distance/Connection)
    • Flexibility (Fixed/Flexible)
    • Freedom (Reliance/Autonomy)
    • Idealism (Realistic/Idealistic)
    • Innovation (Traditional/Innovative)
    • Knowledge (Practical/Intellectual)
    • Leadership (Implementing/Leading)
    • Material Security (Frugal/Generous)
    • Movement (Sedentary/Active)
    • Principles (Interpretation/Steadfast)
    • Recognition (Inner-Validation/Appreciation)
    • Risk (Caution/Adventure)
    • Status (Modest/Prestigious)
    • Structure (Relaxed/Organized)
  • Current Satisfaction Levels – Precisely how well your deepest psychological needs are being met, based on the self-determination theory needs of Autonomy, Competence, and Relatedness.
  • Goal Dynamics – How you go about achieving goals in the face of obstacles or setbacks and your personal goal achievement “style.”

The Science and Psychology Behind MotivationFinder™

We spent over two years working with a team of PhD psychologists and psychometricians, programmers, data scientists, and coaches to develop MotivationFinder™.

The MotivationFinder™ assessment is based on empirically proven psychological theory and has been scientifically validated using elite psychometric standards.

Not Just a PDF Report With Some Graphs...

MotivationFinder™ is not just a PDF report with some graphs. Once you’ve completed the assessment, here’s everything you get:

  • Your Comprehensive 61-page MotivationFinder™ Report (PDF) with results, scores, and guidance for your 18 motives, 36 desires, 3 satisfaction levels, and 2 goal dynamics.
  • Your Intrinsic Motivators Report (PDF), a brief but powerful report that shows you exactly what intrinsically motivates YOU.
  • Your Personal Motivational Key (PDF) to use as a key and blueprint for your behavior and actions.
  • Your Results Summary Report (PDF) to use as a handy reference for a quick summary of all your results.
  • Ability to link and compare your results with a friend, partner, spouse, family member, or colleague to better understand that person and to see how you compare to each other. Link your results with as many people as you’d like.
  • An online course with ten lessons to walk you through YOUR individual results to help you understand them and learn how to use them.
  • Lifetime access to the MotivationFinder™ Software Portal. You don’t just get a PDF report with MotivationFinder™, you also get a full software portal where you can view, share and compare, and learn how to use your results.
  • Lifetime access to the ongoing Satisfaction Level Survey. You can take the Satisfaction Level Survey every few months to monitor your satisfaction levels over time to see whether they are going up, or down, and to find advice on what you can do to increase them.
  • Dynamic focus areas that highlight parts of your results that need extra close attention – Conflicted Motives, Dominated Motives, Primary Desires, Dormant Desires, Reluctant Action Taker, Relentless Action Taker, and more.

You also get these extra bonuses:

  • BONUS: Desire Parliament for Decision Making (advanced strategy + case study) – Learn how to use your motives and desires to make better decisions, especially decisions your feel conflicted over or unsure about.
  • BONUS: The Chariot Strategy for Goal Achievement (advanced strategy + case study) – Learn how to use your motives and desires to effortlessly pull you towards achieving the goals you set for yourself, no matter how difficult or impossible your goals might seem.
  • BONUS: Body-Readiness for Behavioral Change (advanced strategy + case study) – Learn how to use the states of Body-Readiness to modify your unwanted behavior in certain situations or environments, or around certain people.
  • BONUS: Further Questions for Self-Reflection – Dive deep into your results with self-reflection questions created by certified ontological coaches.

Q. Sandy asked, “How is this assessment different from any of the other assessments out there?”

A. Most assessments try to tell you “WHAT you are” by revealing some part of your personality. The results you get say things like “you are this” or “you are that” or “you are unique because.”

In other words, they put you in a well-defined box, and then tell you what you probably already knew about yourself. Our experience with this type of assessment is that you look at the report, shrug your shoulders and then put it in a drawer and never look at it again.

MotivationFinder™ is different because it measures “WHY you are.” Why you behave the way you do, why you want the things you want, why you need what you need, and when it comes down to it, WHY why you get out of bed each morning and what you ultimately want out of your life.

With MotivationFinder™, you get a key to unlocking the mystery of your behavior and a blueprint for putting your results to use in your life, work, and relationships.

Q. Pete asked, “Has MotivationFinder™ been proven? I mean, is it accurate?”

A. Yes! We spent over two years working with a team of PhD psychologists and psychometricians, programmers, data scientists, and coaches to develop MotivationFinder™.

MotivationFinder™ is based on empirically proven psychological theory and has been scientifically validated using elite psychometric standards.

Q. Laura asked, “How is the Individual version of MotivationFinder™ different from the Coach and Organization versions?”

A. The Individual version is for an individual person to discover, understand, and use their own results. If you are a person or solo-entrepreneur who wants to use it for yourself and to compare with a few other people, then the Individual version is right for you.

The Coach version is for a coach to use with their clients and includes modules that a coach can use to add and manage clients, view client results, add and manage teams, view aggregated team results, and for hiring. The Coach version also works well for a coaching practice that has employees. If you are a single-practitioner coach or a coach with employees, then the Coach version is right for you.

The Organization version is for an organization to use with their employees, teams, departments, and applicants. It includes modules to add and manage employees, view employee results, add and manage teams, view aggregated team results, for hiring, and for viewing aggregated results across the entire organization. If you are a startup with multiple founders and/or employees or any type of organization with employees, then the Organization version is right for you.

Q. Marc asked, “I really want this, but I want to make sure I’m safe. How exactly does your guarantee work?”

A. One of our core company values is to deliver what is promised. That’s why we offer our UNBEATABLE “We Deliver What is Promised” guarantee, one that no other assessment dares to offer. You get 30 days to fully digest your results and put them to use. If you don’t LOVE it, then we insist you get 100% of your money back. We’ll even eat the credit-card processing fees.

It’s simple: If for any reason, within the first 30 days, you’re not satisfied with MotivationFinder™ we’ll issue a prompt and full refund. There’s only ONE condition: Please show us that you completed the “Use Your Results” online course and tell us the main reason you weren’t happy with MotivationFinder™, so we have a chance to make it better.

Q. Megan asked, “How long does it take to complete the MotivationFinder™ assessment and when are the results available?”

A. The assessment takes between 15 and 25 minutes to complete. Unlike other assessments, the questionnaire is highly optimized and user-friendly, and the questions are fun to think about and answer, so once you get started, you’ll find yourself sailing through and you’ll be done before you know it.

Results are available the instant the assessment is complete.

Our “We Deliver What is Promised” Guarantee: Try MotivationFinder™ for a full 30-days, 100% Risk Free

Do other assessments guarantee they will be accurate, or useful, or deliver meaningful results?

Well, we do. We’ve spent over two years pouring everything we have into creating, validating, and refining MotivationFinder™ to make sure it delivers accurate results that you can immediately use in your life, your work, and your relationships.

That’s why we want to give you 30 days to let you digest your results, integrate them into your daily life, and make sure they are truly beneficial for you.

Take the assessment and review your full results. 30 days is more than enough time to review everything and then decide. If you don’t LOVE it, then we insist that you get 100% of your money back. We’ll even eat the credit-card processing fees.

Why would we offer such an unbeatable guarantee? Because one of our core company values is to deliver what is promised.

It’s simple: If for any reason, within the first 30 days, you’re not satisfied with MotivationFinder™ we’ll issue a prompt and full refund. There’s only ONE condition: Please show us that you completed the “Use Your Results” online course and tell us the main reason you weren’t happy with MotivationFinder™, so we have a chance to make it better.

Get started now for just

Get MotivationFinder™ Now

If you have questions or concerns about the assessment or software, call or email us.

We’re happy to help


Case Study: How Marianna found herself again after having kids

The Problem

Marianna was exhausted and not quite feeling herself after five years of caring for her two small boys. She loved them with all her heart, and would do anything for them, but it seemed they needed her 24 hours a day, seven days a week, and that she had nothing left of herself, or for herself.

Her energy levels were dangerously low, in the red, so she decided to do something about it and tried MotivationFinder™.

The Discovery

Marianna nearly cried when her results popped onto the screen because she saw there right in front of her who she was and what she needed most.

And most importantly, she saw, clear as day, what she had been missing for the past five years.

Here’s what Marianna discovered:

  1. Her number one motive was Movement, with a strong desire to be active.
  2. Her second motive was Achievement, with a strong desire for growth.
  3. Her third motive was Affiliation, with a strong desire to belong and be accepted by a community.

The cause of her low energy levels and not feeling herself were clear. Marianna had not been able to live any of her top motives or desires. She had been ignoring and starving them for years.

She shared her results with her husband, and they laughed about them together. Of course! Before the kids Marianna had always been a runner, she was constantly training for and entering races, but had stopped. They agreed to treat her running as a top priority for the family.

Marianna entered a circuit that would be eight 10k races over three months.

The Results

She started running and training almost daily (Movement). She not only completed all eight races, she finished first place in her age group (Achievement). And finally, over those three months she got to know other runners and joined a running club where she was accepted and recognized as a seriously fast 10k runner (Community).

"I had permission to be myself again, and to ask for what I need most."

Case Study: How Chris overcame soul-crushing career burnout and started crushing it

The Problem

Chris was a programmer with a job he loved and was good at, until one day, out of nowhere, he woke up and could not stand the thought of going to work for even one second more.

The work he used to enjoy now took every ounce of energy he had to get through. He would drag himself there in the morning, get through the day any way possible, and then get home exhausted and cranky in the evening – mostly ignoring his wife and kids until they went to bed so he could zone out in front of the TV with a few beers.

The Discovery

He knew he could not go on this way and thought that maybe he had chosen the wrong career. He took a well-known assessment to find his top strengths and discovered that he was the strongest and best at being . . . wait for it . . . a programmer.

A friend recommended MotivationFinder™ and Chris discovered the root cause of his burnout. He discovered that:

  1. His number one motive was Freedom, with a high desire for autonomy.
  2. His number two motive was Innovation, with a high desire to be innovative.
  3. His lowest motive was Contact, with a low desire for connection and a high desire for distance.

In his current job, Chris was required to follow the exact requirements of his micro-managing boss, he could barely breathe without permission and was allowed no room to think of creative ways to solve problems. And to make things worse, Chris was required to chip in with the HelpDesk, which meant he had to spend quite a bit of time each day talking and meeting with people.

In other words, Chris’s current job was the exact opposite of what he needed to thrive and be successful.

Chris decided to become a freelance programmer and IT contractor. He even signed up his current employer as his first client.

The Results

He could now choose his own hours and projects (Freedom). He could come up with creative and innovative solutions to client problems (Innovation). And for him, most importantly, he could spend huge amounts of time alone, focusing on problems and solutions rather than meeting with people face-to-face (Distance).

"The fire is burning again."

Case Study: How Andy, after 20 years of marriage, finally got the gift he always wanted from his wife (but didn’t know to ask for)

The Problem

Andy was a few months away from turning 40 and there was a small problem – his wife was pestering him for what gift he would like more than anything, and he didn’t know what to ask for.

This stressed Andy out because he wondered, Is this it? Is there nothing more I want from life? Am I that boring? And it stressed out his wife because she felt that she should know what gift he would want more than anything, but she didn’t.

The Discovery

Through work, Andy took MotivationFinder™, and discovered that:

  1. His number one motive was Knowledge, with a high desire to be intellectual.
  2. His number two motive was Altruism, with a high desire for selflessness.
  3. His lowest motive was Contact, with a strong desire and a real need for distance, to be alone with his thoughts.

He shared his results with his wife. She kind of nodded and smiled and said, “yep, that’s you for sure.” But she had an idea, one that she kept to herself until Andy’s birthday.

Dave was able to use the step-by-step coaching methodology that came with MotivationFinder™ to coach his client through the results over several sessions.

Andy’s birthday rolled around, and after he blew out the candles and was eating some cake his wife handed him a small envelope with a shy smile.

He opened the card and could not believe his eyes. It was an itinerary. “Where are we going?” he asked. She smiled and said, “No, it’s where YOU are going.”

The Results

Andy teared up as he read on. His wife had booked a week for him at a writer’s cabin up north (Distance), in the middle of the woods. For one week, he would be completely by himself and alone in a cabin made for people who want to read, think, write and be alone with their thoughts (Intellectual). Andy didn’t know it, but it’s what he had always wanted, but didn’t know, or was too afraid to ask for (because of his high desire for selflessness). To him, it sounded like pure paradise.

His wife told him that she now understood some of his strange behavior that would sometimes make her mad, like when he would get cranky and need to be alone, or would sometimes seem unreachable, lost deep in thought.

And for Andy, this was the greatest gift of all, because not only did his wife understand him better, she accepted him for who he was.

"There’s no greater gift than to know your partner understands AND accepts you for who you are."

Case Study: How Nicola finally got healthy from the inside out (after failing six times before)

The Problem

After years of working 10 hours a day, plus evenings and weekends, and constantly eating and drinking with clients, Nicola found her body and mind exhausted and out of shape. She was not just twenty pounds overweight, her body felt sick, like it was rebelling against her.

Nicola began a quest to get healthy from the inside out, and over the course of ten years, she tried and failed six different times.

She tried everything – extreme juice diets, supplement programs full of powders and pills, probiotics, ancient mind-body healing techniques, and finally out of desperation, she had a doctor inject mysterious fat burning “substances” into her gut.

The Discovery

After Nicola took MotivationFinder™ she realized she needed to find a program that aligned with her motives if she was going to succeed at her goal.

She did the following:

  1. Clearly articulated her goal.
  2. Used the Chariot Strategy to identify her top desires and her lowest desires.
  3. Searched for a health program that would align with her top desires.

Nicola began by clearly articulating her goal, which was to join a program with a thriving community of people committed to living a healthy lifestyle with a yummy diverse diet based on real science and real results.

She determined that her top “horses”, the desires that would pull her towards her goal were: to be innovative, intellectual, autonomous, connected, and flexible.

Nicola discovered a new program, one based on our evolution and she evaluated it against each of her horses: it was delivered online through cool and edgy videos (innovative), it was based on science and hidden insights (intellectual), it required no monthly subscription or supplements (autonomy), it had a thriving online community (connection), and it was full of diverse recipes (flexible).

She appeared to be highly qualified and was called in for an interview. Susan loved her straight away, they got along well, and when she introduced her to the rest of the team, they all adored her.

The Results

Nicola joined the program and finally achieved her goal. She shed 18 pounds, found a healthy lifestyle she loved, and her health improved dramatically.

"After 10 years of trying, I finally succeeded, and the funny thing is, it felt so effortless."

Case Study: How Mary discovered the one small change that turned her boring job into the perfect job

The Problem

Mary was at a crossroads in her life and career. After years of serving as the dean of a college she found herself feeling bored. She was tired of simply being pushed along by her life and just reacting.

She had a need to gain some control over her life, to choose to do what interested her and what she was good at.

She hired a coach who recommended she take MotivationFinder™.

The Discovery

Mary discovered:

  1. Her number 1 motive was Structure, with a high desire to be organized.
  2. Her number 2 motive Freedom, with a high desire for autonomy.
  3. Her number 3 motive was Leadership, with a high desire for leading.

The results were shocking – according to her motives, Mary was already in the perfect job. She was dean and in charge (Leadership) of administration of the school (Structure) and had a very flexible schedule that she controlled and with several breaks throughout the school year (Freedom).

The Results

She realized she was in the perfect job already and decided that she would use the huge amount of freedom it gave her to pursue her more creative interests. She began a hugely ambitious and fulfilling project of writing and producing a musical play with some of her students.

This was all Mary needed, simple awareness, a way of seeing her life and job in a new way.

"I came to the realization that the job I had was not the problem but the solution to what I needed most."

Get started now for just
$59.95 per assessment

Get MotivationFinder™ Now

If you have questions or concerns about the assessment or software, call or email us.

We’re happy to help